{"id":941,"date":"2026-04-06T16:07:52","date_gmt":"2026-04-06T07:07:52","guid":{"rendered":"https:\/\/matsumotorentacar.com\/?page_id=941"},"modified":"2026-04-06T16:22:55","modified_gmt":"2026-04-06T07:22:55","slug":"809-2","status":"publish","type":"page","link":"https:\/\/matsumotorentacar.com\/","title":{"rendered":"Home"},"content":{"rendered":"\n\n<style>\n.mrc-en{--ink:#1a1a1a;--paper:#FAF8F5;--terra:#B85C3A;--stone:#6B6560;--smoke:#E8E4DF;--white:#fff;font-family:-apple-system,\"Segoe UI\",\"Helvetica Neue\",Arial,sans-serif;color:var(--ink);line-height:1.8;-webkit-font-smoothing:antialiased}\n.mrc-en *{box-sizing:border-box;margin:0;padding:0}\n.mrc-en img{max-width:100%;height:auto;display:block}\n.mrc-en a{color:inherit!important;text-decoration:none!important}\n.mrc-en a:hover{text-decoration:underline!important;text-underline-offset:3px!important}\n.mrc-en h1,.mrc-en h2,.mrc-en h3,.mrc-en 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.note{font-size:.76rem;color:var(--stone);margin-top:8px}\n\n\/* Features *\/\n.mrc-en-feat{padding:80px 32px;background:var(--paper)}\n.mrc-en-feat-inner{max-width:860px;margin:0 auto}\n.mrc-en-feat-header{margin-bottom:48px}\n.mrc-en-feat-header h2{font-family:Georgia,serif;font-size:clamp(1.3rem,2.8vw,2rem);font-weight:400;color:var(--ink)}\n.mrc-en-feat-row{display:grid;grid-template-columns:56px 1fr;gap:20px;padding:28px 0;border-top:1px solid var(--smoke)}\n.mrc-en-feat-num{font-family:Georgia,serif;font-size:1.8rem;font-weight:400;color:var(--smoke)}\n.mrc-en-feat-body h3{font-size:.92rem;font-weight:700;color:var(--ink);margin-bottom:4px!important}\n.mrc-en-feat-body p{font-size:.84rem;color:var(--stone);line-height:1.85}\n\n\/* Notice *\/\n.mrc-en-notice{padding:48px 32px;background:var(--white);text-align:center}\n.mrc-en-notice h3{font-size:1rem;font-weight:700;color:var(--ink);margin-bottom:6px!important}\n.mrc-en-notice p{font-size:.84rem;color:var(--stone)}\n\n\/* CTA *\/\n.mrc-en-cta{padding:80px 32px;background:var(--ink);text-align:center}\n.mrc-en-cta h2{font-family:Georgia,serif;font-size:clamp(1.3rem,2.8vw,2rem);font-weight:400;color:var(--white);margin-bottom:10px!important}\n.mrc-en-cta p{font-size:.86rem;color:rgba(255,255,255,.55);max-width:440px;margin:0 auto 28px}\n.mrc-en .mrc-btn{display:inline-block!important;background:#B85C3A!important;color:#fff!important;font-size:.8rem!important;font-weight:700!important;letter-spacing:.08em!important;text-transform:uppercase!important;padding:14px 36px!important;border:1px solid #B85C3A!important;text-decoration:none!important;transition:background .3s!important;line-height:1!important;cursor:pointer!important}\n.mrc-en .mrc-btn:hover{background:#9A4A2D!important;border-color:#9A4A2D!important;color:#fff!important;text-decoration:none!important}\n\n@media(max-width:900px){\n  .mrc-en-dest-grid{grid-template-columns:repeat(3,1fr)}\n  .mrc-en-pricing-grid{grid-template-columns:1fr}\n}\n@media(max-width:600px){\n  .mrc-en-dest-grid{grid-template-columns:repeat(2,1fr)}\n  .mrc-en-hero{min-height:65vh}\n  .mrc-en-hero-inner{padding:0 20px 40px}\n  .mrc-en-hero-logo{width:220px}\n  .mrc-en-intro,.mrc-en-pricing,.mrc-en-feat,.mrc-en-cta{padding:48px 20px}\n  .mrc-en-feat-row{grid-template-columns:1fr;gap:6px}\n  .mrc-en-feat-num{font-size:1.3rem}\n}\n<\/style>\n\n<div class=\"mrc-en\">\n\n<!-- HERO -->\n<section class=\"mrc-en-hero\">\n  <img src=\"https:\/\/matsumotorentacar.com\/wp-content\/uploads\/2026\/04\/matsumotorentacar-hero.webp\" alt=\"Panoramic view of the Japanese Alps from Matsumoto \u2014 explore Shinshu by car\" class=\"mrc-en-hero-bg\" fetchpriority=\"high\" decoding=\"async\" title=\"\">\n  <div class=\"mrc-en-hero-grad\" aria-hidden=\"true\"><\/div>\n  <div class=\"mrc-en-hero-inner\">\n    <a href=\"https:\/\/matsumotorentacar.com\/en\/\" aria-label=\"Matsumoto Rent a Car \u2013 Home\">\n      <img src=\"https:\/\/matsumotorentacar.com\/wp-content\/uploads\/2026\/04\/matsumotorentacar-logo-clear.webp\" alt=\"Matsumoto Rent a Car logo\" class=\"mrc-en-hero-logo\" loading=\"eager\" decoding=\"async\" title=\"\">\n    <\/a>\n    <h1>Explore Shinshu, <em>at your pace.<\/em><\/h1>\n    <p class=\"mrc-en-hero-lead\">Matsumoto Castle, Kamikochi, Azumino, Utsukushigahara \u2014 the heart of the Japanese Alps is best explored by car.<\/p>\n    <div class=\"mrc-en-hero-tag\"><span>\u25cf<\/span> Opening May 2026 \u2014 Bookings opening soon<\/div>\n  <\/div>\n<\/section>\n\n<!-- INTRO -->\n<section class=\"mrc-en-intro\">\n  <p class=\"mrc-label\">Matsumoto Rent a Car<\/p>\n  <h2>Your gateway to the Japanese Alps.<\/h2>\n  <p>Matsumoto sits at the centre of Nagano Prefecture, surrounded by the most stunning landscapes in Japan. Many of the best spots \u2014 alpine trails, hidden hot springs, highland plateaus \u2014 are only accessible by car. That&#8217;s where we come in.<\/p>\n<\/section>\n\n<!-- \u2605 FIXED: DESTINATIONS \u2014 now 6 spots matching JP version -->\n<section class=\"mrc-en-dest\">\n  <div class=\"mrc-en-dest-grid\">\n    <div class=\"mrc-en-dest-item\">\n      <img src=\"https:\/\/matsumotorentacar.com\/wp-content\/uploads\/2026\/04\/spot-matsumoto-castle.webp\" alt=\"Matsumoto Castle \u2014 National Treasure, 10 min drive from our shop\" loading=\"lazy\" decoding=\"async\" title=\"\">\n      <div class=\"mrc-en-dest-ov\"><h3>Matsumoto Castle<\/h3><span>10 min<\/span><\/div>\n    <\/div>\n    <div class=\"mrc-en-dest-item\">\n      <img src=\"https:\/\/matsumotorentacar.com\/wp-content\/uploads\/2026\/04\/spot-kamikochi.webp\" alt=\"Kamikochi \u2014 Kappa Bridge and Hotaka peaks, 60 min to Sawando parking\" loading=\"lazy\" decoding=\"async\" title=\"\">\n      <div class=\"mrc-en-dest-ov\"><h3>Kamikochi<\/h3><span>60 min<\/span><\/div>\n    <\/div>\n    <div class=\"mrc-en-dest-item\">\n      <img src=\"https:\/\/matsumotorentacar.com\/wp-content\/uploads\/2026\/04\/spot-azumino.webp\" alt=\"Azumino \u2014 rice paddies and wasabi farms with Alps backdrop, 30 min drive\" loading=\"lazy\" decoding=\"async\" title=\"\">\n      <div class=\"mrc-en-dest-ov\"><h3>Azumino<\/h3><span>30 min<\/span><\/div>\n    <\/div>\n    <div class=\"mrc-en-dest-item\">\n      <img src=\"https:\/\/matsumotorentacar.com\/wp-content\/uploads\/2026\/04\/spot-utsukushigahara.webp\" alt=\"Utsukushigahara Plateau \u2014 360-degree panorama at 2,000m, 60 min drive\" loading=\"lazy\" decoding=\"async\" title=\"\">\n      <div class=\"mrc-en-dest-ov\"><h3>Utsukushigahara<\/h3><span>60 min<\/span><\/div>\n    <\/div>\n    <div class=\"mrc-en-dest-item\">\n      <img src=\"https:\/\/matsumotorentacar.com\/wp-content\/uploads\/2026\/04\/spot-norikura.webp\" alt=\"Norikura Highlands \u2014 waterfalls and alpine nature, 75 min drive\" loading=\"lazy\" decoding=\"async\" title=\"\">\n      <div class=\"mrc-en-dest-ov\"><h3>Norikura<\/h3><span>75 min<\/span><\/div>\n    <\/div>\n    <div class=\"mrc-en-dest-item\">\n      <img src=\"https:\/\/matsumotorentacar.com\/wp-content\/uploads\/2026\/04\/spot-asama-onsen.webp\" alt=\"Asama Onsen \u2014 traditional hot spring resort, 15 min from our shop\" loading=\"lazy\" decoding=\"async\" title=\"\">\n      <div class=\"mrc-en-dest-ov\"><h3>Asama Onsen<\/h3><span>15 min<\/span><\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- PRICING -->\n<section class=\"mrc-en-pricing\">\n  <div class=\"mrc-en-pricing-header\">\n    <p class=\"mrc-label\">Green Season Pricing<\/p>\n    <h2>Simple, transparent rates.<\/h2>\n  <\/div>\n  <div class=\"mrc-en-pricing-grid\">\n    <div class=\"mrc-en-price-card\">\n      <div class=\"cat\">Kei Car<\/div>\n      <h3>4-seater \u00b7 4WD<\/h3>\n      <div class=\"price\">\u00a56,600<small> \/24h<\/small><\/div>\n      <p class=\"note\">Perfect for city &#038; day trips<\/p>\n    <\/div>\n    <div class=\"mrc-en-price-card\">\n      <div class=\"cat\">Compact<\/div>\n      <h3>5-seater \u00b7 4WD<\/h3>\n      <div class=\"price\">\u00a57,800<small> \/24h<\/small><\/div>\n      <p class=\"note\">Ideal for mountain drives<\/p>\n    <\/div>\n    <div class=\"mrc-en-price-card\">\n      <div class=\"cat\">Minivan<\/div>\n      <h3>7-8 seater \u00b7 4WD<\/h3>\n      <div class=\"price\">\u00a514,400<small> \/24h<\/small><\/div>\n      <p class=\"note\">Great for groups &#038; families<\/p>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- FEATURES -->\n<section class=\"mrc-en-feat\">\n  <div class=\"mrc-en-feat-inner\">\n    <div class=\"mrc-en-feat-header\">\n      <p class=\"mrc-label\">Why Choose Us<\/p>\n      <h2>Built for international travellers.<\/h2>\n    <\/div>\n    <div class=\"mrc-en-feat-row\"><div class=\"mrc-en-feat-num\">01<\/div><div class=\"mrc-en-feat-body\"><h3>All vehicles are 4WD.<\/h3><p>Every car in our fleet is equipped with 4WD. Winter studded tyres are included free from December to March.<\/p><\/div><\/div>\n    <div class=\"mrc-en-feat-row\"><div class=\"mrc-en-feat-num\">02<\/div><div class=\"mrc-en-feat-body\"><h3>English-speaking staff.<\/h3><p>Our team speaks English. From booking to return, we&#8217;ll support you every step of the way.<\/p><\/div><\/div>\n    <div class=\"mrc-en-feat-row\"><div class=\"mrc-en-feat-num\">03<\/div><div class=\"mrc-en-feat-body\"><h3>International driving permits accepted.<\/h3><p>We accept International Driving Permits (IDP) issued under the Geneva Convention. Bring your IDP and passport.<\/p><\/div><\/div>\n    <div class=\"mrc-en-feat-row\"><div class=\"mrc-en-feat-num\">04<\/div><div class=\"mrc-en-feat-body\"><h3>Book online, pay by card.<\/h3><p>Submit the booking form \u2192 receive confirmation \u2192 pay online \u2192 done. Simple and paperless.<\/p><\/div><\/div>\n    <div class=\"mrc-en-feat-row\"><div class=\"mrc-en-feat-num\">05<\/div><div class=\"mrc-en-feat-body\"><h3>Free shuttle from Matsumoto Station.<\/h3><p>We offer a free pick-up service from JR Matsumoto Station and Shinshu Matsumoto Airport. Just let us know at booking.<\/p><\/div><\/div>\n  <\/div>\n<\/section>\n\n<!-- NOTICE -->\n<section class=\"mrc-en-notice\">\n  <h3>\u26a0 Advance booking required<\/h3>\n  <p>All rentals require an advance reservation. Walk-ins are not accepted. Please book at least 24 hours before pick-up.<\/p>\n<\/section>\n\n<!-- CTA -->\n<section class=\"mrc-en-cta\">\n  <p class=\"mrc-label\" style=\"color:var(--terra)\">Opening May 2026<\/p>\n  <h2>Ready to explore Shinshu?<\/h2>\n  <p>Book online in 3 minutes. English support available.<\/p>\n  <a href=\"https:\/\/matsumotorentacar.com\/reservations\/\" class=\"mrc-btn\">Book Now<\/a>\n<\/section>\n\n<\/div>\n\n<script type=\"application\/ld+json\">\n{\"@context\":\"https:\/\/schema.org\",\"@type\":\"WebPage\",\"name\":\"Matsumoto Rent a Car \u2014 Explore the Japanese Alps by Car\",\"description\":\"Rent a car in Matsumoto, Nagano. All 4WD vehicles, winter tyres included, English support. Drive to Kamikochi, Matsumoto Castle, Azumino & Utsukushigahara. From \u00a56,600\/day. Opening May 2026.\",\"url\":\"https:\/\/matsumotorentacar.com\/en\/\",\"inLanguage\":\"en\",\"isPartOf\":{\"@type\":\"WebSite\",\"name\":\"Matsumoto Rent a Car\",\"url\":\"https:\/\/matsumotorentacar.com\/\"},\"breadcrumb\":{\"@type\":\"BreadcrumbList\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/matsumotorentacar.com\/en\/\"}]}}\n<\/script>\n\n","protected":false},"excerpt":{"rendered":"<p>Explore Shinshu, at your pace. Matsumoto Castle, Kamikochi, Azumino, Utsukushigahara \u2014 the heart of the Japanese Alps is best explored [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"disabled","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_locale":"en_US","_original_post":"https:\/\/matsumotorentacar.com\/?page_id=809","footnotes":""},"class_list":["post-941","page","type-page","status-publish","hentry","en-US"],"_links":{"self":[{"href":"https:\/\/matsumotorentacar.com\/wp-json\/wp\/v2\/pages\/941","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/matsumotorentacar.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/matsumotorentacar.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/matsumotorentacar.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/matsumotorentacar.com\/wp-json\/wp\/v2\/comments?post=941"}],"version-history":[{"count":2,"href":"https:\/\/matsumotorentacar.com\/wp-json\/wp\/v2\/pages\/941\/revisions"}],"predecessor-version":[{"id":953,"href":"https:\/\/matsumotorentacar.com\/wp-json\/wp\/v2\/pages\/941\/revisions\/953"}],"wp:attachment":[{"href":"https:\/\/matsumotorentacar.com\/wp-json\/wp\/v2\/media?parent=941"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}